Anyone considering getting the new Toyota Supra?


Staff Team

"Coming 40 years after the debut of the original Toyota Supra, the new sports car is pretty much everything its fans were hoping for. Journalists who came away from the event were all but uniformly impressed. It's all the more impressive when you consider the $49,990 base price, before the $930 delivery fee, is actually less than what you'd have paid for the previous-generation Supra more than two decades ago.

There will be three versions available, including the "base" Supra 3.0, the 3.0 Premium, at $54,920 and a limited-run Launch Edition, at $56,180. All three share the same powertrain and adaptive suspension system. The Premium adds niceties like an 8.8-inch touchscreen, a head-up display and 12-speaker JBL sound system. And the Launch Edition, limited to 1,500 cars, kicks in red mirror caps, black wheels, a red leather interior and a special, commemorative plaque.

We expect Toyota will sell out the Launch Edition but even company officials are hesitant to predict how the 2020 Supra will fare overall in today's marketplace. As good as this new entry may be, and it completely squashed our skepticism, the sports car market is a shadow of its former glory.

But there are still some buyers who want something unique and exciting, something that delivers the sort of passion you can't find in an SUV or CUV. For them, the 2020 Toyota Supra would be well worth checking out."